advertising
We Tackle Every Angle
to Get Consistent Growth Results
Facebook Ads – Facebook isn’t going anywhere, and not only can Facebook ads drive awareness to your brand, but it can create nearly instant demand for your product or service. With over 2 billion active monthly users, Facebook is still one of the leading platforms for engaging with your customers and creating exciting new growth.
Google AdWords – Instead of creating demand for products like on Facebook, Google fulfills
Omni-Channel Brand Awareness Strategy – When you want your audience to be fully immersed in your brand or business, the approach must be exhaustive and comprehensive. In this case, we help businesses position themselves in front of consumers everywhere they look, whether it be on Facebook, Google, LinkedIn, news websites, or other channels.
Email Marketing – Stop selling and start storytelling. Our approach to email focuses on helping businesses develop relationships with prospects and clients to keep them top of mind, increase trust, position their offerings, and drive sales
Brand Development – If you don’t have a strong brand, you’re forced to sell your product or service as a commodity at the lowest price. We help businesses separate themselves from the competition to allow them to charge what they’re worth. With confidence, you’ll be able to ask for and receive the price your business needs to be successful.
Build Tenacious and Informed Search Engine Optimization (SEO) Strategies with
Converge Local on Your Team
First, You Have to Know Where You Stand. Get Your Free SEO Audit Today!
As a business, we would all love to have more visitors to our websites. It means more potential and targeted customers for us. Many businesses put in a lot of effort towards achieving this, but don’t always get the results they want. Effective Search Engine Optimization, SEO, from Converge Local is one sure way to get you there.
Our SEO services are transparent, white-hat, thorough, and up-to-date with the latest known search engine preferences to ensure you get as much traffic love as possible. We’ll keep you in Google’s good graces, and never compromise your online presence or reputation with shady links or promises of overnight #1 ranking status.
What is Search Engine Optimization and Why Does Everyone Claim They Can Do It?
SEO is a digital marketing model aimed at optimizing and increasing the visibility of a business website in non-paid or organic search results. The process of ranking your website by incorporating key elements to level it higher on web search results is called optimization. The major players in the search engine industry include Google, Bing, and Yahoo. SEO is a little different from Digital Marketing or Search Engine Marketing (SEM) which involve more paid advertising methods (PPC, Google AdWords, etc.).
SEO includes elements designed to improve ranking and direct traffic to your business website, such as keywords. The higher your site is optimized for appropriate keywords related to your business, brand, or product, the higher it ranks. High ranking websites appear on the first page of web search results and are more likely to get more visits.
Unfortunately, there are thousands of online marketers who claim proficiency in SEO techniques after reading a few “How To” sites and moving up a notch in their rankings after a month. The skill of SEO isn’t acquired through a weekend course or your sister’s husband who built a website once. Rather, it comes after years of relentless implementation, tracking, analytics, tweaking, and adaptability. Converge Local lives in the trenches of SEO daily, and can bring your business more customers as a result.
Why is it important for your business?
Businesses are no longer relying on traditional marketing strategies alone, nor is a prime location on Main Street quite enough. You have to diversify to remain competitive in the market. Many businesses now command a strong online presence through digitization. They involve the use of websites and social media to present their products and services to customers.
Customers, on the other hand, have also gone digital and are opting to search online first for products and services they need. It’s important for your businesses to embrace this digital marketing strategy, SEO, as it significantly helps improve your visibility and attract web traffic to your website.
Advantages of SEO to your business
Promote brand visibility
SEO directs quality traffic of potential customers to your site increasing your brand visibility significantly. It integrates an increase in both the quality and quantity of traffic you receive.
Earn customer trust and loyalty
This marketing model is
Cost-effective
It is relatively cost-effective compared to other digital marketing models like the pay-per-click model (PPC), making it a great option for businesses with a smaller marketing budget.
Long-term impact
When all SEO elements are taken into account, your website should always rank higher. However, this only lasts as long the search engine algorithm remains unchanged. Converge Local is continuously on the lookout and adapts to search engine changes and trends in order to stay optimized.
